Silverstray Social helps animal shelters and rescues who struggle with social media, promotion, and marketing. Being a registered nonprofit allows me to act as a social media and marketing consultant for shelters and rescues free of charge. Shelters and rescues already operate on very thin resources. Silverstray empowers me to rely on donations like yours to interject help where it’s needed most. My motto is "Awareness Equals Adoptions" because, in my decade of experience working in a shelter environment, I've seen firsthand the difference marketing and proper use of social media can mean in effectively finding an animal the perfect home.